Healthcare

Global oral care products market growth is expected to be driven by increasing incidence of dental caries

The global oral care products market is expected to anticipate substantially high growth in the fore-coming years. Major factors driving growth of the global oral care products market is increasing frequency of usage of oral care products, rising awareness, availability of new attractive products such as chewable teeth cleaning products, anti-ageing mouthwash etc. In addition, changing lifestyle, rise in disposable income, improved quality of services provided by dental care providers are factors driving growth of the global oral care products market.

The global oral care products market report has been segmented on the basis of product type, end user, distribution channel and region.

On the basis of product type, the global oral care products market has been segmented into toothbrush, toothpaste, mouth washes/rinses, denture products, and others. The toothpaste product type segment is estimated to account for significant market due to high adoption for maintaining good oral hygiene.

On the basis of end user, the global oral care products market has been segmented into adult and kids. The adult end user segment is estimated to account for significant market share in the global oral care products market in terms of revenue.

On the basis of distribution channel, the global oral care products market has been segmented into consumer stores, retail pharmacies, online distribution, and dental dispensaries. The consumer store is estimated to account for significant market share in the global oral care products market in terms of revenue due to manufacturers reliability to serve as an immediate distributor between products and customers.

On the basis of region, the global oral care products market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

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In 2017, North America oral care products market is expected to account for major share in the global market in terms of revenue, and is expected to maintain its dominance over the forecast period, owing to rising prevalence of dental problems among the population in countries in this region. However, Asia Pacific oral care products market is projected to register highest CAGR in the next five years.

Key players operating in the global oral care products market include The Procter & Gamble Company, Colgate-Palmolive Company, Reckitt Benckiser Group plc, Johnson & Johnson Inc., Dr. Fresh LLC, GlaxoSmithKline plc, Unilever plc, Church & Dwight Co., Lion Corp., and Dentaid SL.

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