Paint protection film is a transparent, clear coated, thin urethane film that is applied to the surface of the automobiles or other products. The film is durable, virtually invisible, and protects the paint of vehicle from damages.
Rapid urbanization, changing lifestyle and increasing disposable income of the people is projected to drive the automobile sector which in turn is expected to drive the paint protection film market. Earlier Teflon coating was preferred due to its cheaper pricing and a decent lifespan. Paint protection film gained the prominence over Teflon coating due to versatility and lifespan of the film.
Application segment automobiles, electrical & electronics, aerospace & defense, and others. Automotive is expected to be the major application segment in the global paint protection film market. Increasing awareness among the people regarding vehicle maintenance and rising sales of luxury and premium automobiles is expected to drive the market growth over the forecast period. Increasing consumer investment in car care is expected to propel the market growth.
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Based on the region the market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. The market in North America is estimated to be fastest growing region. Increasing demand for end-user industries namely automobile and electronics in US and Canada is expected to fuel the market growth in the region. Presence of key manufacturers in the region is expected to have a positive impact on the market growth. The Asia Pacific is expected to account the major share of the market revenue. Changing lifestyle and increasing disposable income of the people in the region is expected to drive the automotive and electronics industry in the region which in turn is expected to propel the pain protection market.
Key players operating in the global paint protection film market include 3M Company, Eastman Chemical Company, Xpel Technologies Corp., PremiumShield, The Lubrizol Corporation, Eastman Performance Films, LLC., Avery Dennison Corporation, Saint-Gobain Performance Plastics, Paintshield Ltd, and Topaz Detailing London.